Applied Strategy and Organization (WI001111, WI000954): (Corporate Strategies for Internationalization and Digital Transformation)
Applied Strategy and Organization (WI001111, WI000954): (Internationalisierungsstrategien in Unternehmen und Transformation durch Digitalisierung)
Course 0000000565 in SS 2017
General Data
| Course Type | lecture |
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| Semester Weekly Hours | 2 SWS |
| Organisational Unit | Chair of Strategy and Organization (Prof. Welpe) |
| Lecturers | |
| Dates |
Assignment to Modules
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WI001111: Applied Strategy and Organization: Strategies for international Corporations / Applied Strategy and Organization: Strategies for international Corporations
This module is included in the following catalogs:- Catalogue of soft-skill courses
Further Information
Courses are together with exams the building blocks for modules. Please keep in mind that information on the contents, learning outcomes and, especially examination conditions are given on the module level only – see section "Assignment to Modules" above.
| additional remarks | Prof. Dr. Axel Stepken is Chairman of the Board of Management of TÜV SÜD AG. Focus of his seminar is the understanding of necessary pre-requisites and measures for the successful implementation of an internationalization strategy and the transformation in the context of digitization Relevant market-driven growth drivers, corporate strategies, enterprise culture, concepts of complex organizations and leadership, the impact of digitization on the business model, to work-life balance, talent attraction and knowledge management, organization and IT landscape will be discussed. The sessions consist of classroom presentations, various case studies, interactive group work exercises with practical background, as well as an excursion to the latest e-mobility test center of TÜV SÜD in Garching. It will give students a good insight into the real life of successful international companies with a focus on their transformation in a digitized world. Prof. Dr. Stepken will openly share professional experiences with solving strategic and organizational problems, introduce the digitization and its impact on the international business operation. |
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| Links |
E-Learning course (e. g. Moodle) TUMonline entry |