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Applied Strategy and Organization (WI001111): Strategy in the Global Market Place

Course 0000002788 in WS 2021/2

General Data

Course Type lecture
Semester Weekly Hours 2 SWS
Organisational Unit Chair of Strategy and Organization (Prof. Welpe)
Lecturers Manfred Grundke
Ilse Hagerer
Isabell M. Welpe
Dates 3 singular or moved dates

Further Information

Courses are together with exams the building blocks for modules. Please keep in mind that information on the contents, learning outcomes and, especially examination conditions are given on the module level only – see section "Assignment to Modules" above.

additional remarks In the course of this lecture, Manfred Grundke, Managing Partner of the Knauf Group, a world leading manufacturer of construction materials with approx. 28,000 employees and € 7 bn in revenues, introduces the topic of strategy in a global competitive environment. Foci are, among others, strategy implementation in a global organizational context, the most challenging strategic decisions, which Manfred Grundke faced throughout his career, and the future of the building and construction industry. Through independent work with relevant literature, students acquire further fundamentals of strategy planning and implementation.
Links E-Learning course (e. g. Moodle)
TUMonline entry

Equivalent Courses (e. g. in other semesters)

SemesterTitleLecturersDates
SS 2021 Applied Strategy and Organization (WI001111): Strategy in the Global Market Place Grundke, M. Hagerer, I. Welpe, I. singular or moved dates
WS 2020/1 Applied Strategy and Organization (WI001111): Strategy in the Global Market Place Grundke, M. Strobel, L. Wed, 13:00–17:00, virtuell
and singular or moved dates
SS 2020 Applied Strategy and Organization (WI001111): Strategy in the Global Market Place Grundke, M.
WS 2019/20 Applied Strategy and Organization (WI001111): Strategy in the Global Market Place Grundke, M. Ritter, A. Uhlemann, K.
SS 2019 Applied Strategy and Organization (WI001111): Strategy in the Global Market Place Grundke, M. Ritter, A.
WS 2018/9 Applied Strategy and Organization (WI001111): Strategy in the Global Market Place Grundke, M. Ritter, A.
Responsible/Coordination: Welpe, I.
SS 2018 Applied Strategy and Organization (WI001111): (Strategy in the Global Market Place)
WS 2017/8 Applied Strategy and Organization (WI001111, WI000954_2) (Strategy in the Global Market Place)
SS 2017 Applied Strategy and Organization (WI001111, WI000954_2): (Strategy in the Global Market Place)
WS 2016/7 Applied Strategy and Organization (WI001111, WI000954_2) (Strategy in the Global Market Place)
SS 2016 Applied Strategy and Organization (WI001111, WI000954_2): (Strategy in the Global Market Place)
WS 2015/6 Applied Strategy and Organization (WI000779_1, WI000954_2) (Strategy in the Global Market Place)
SS 2015 Applied Strategy and Organization (WI001111, WI000954_2): (Strategy in the Global Market Place)
WS 2014/5 Applied Strategy and Organization (WI000779_1, WI000954_2) (Strategy in the Global Market Place)
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