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Sustainable Entrepreneurship - Getting Started (Life Scienes)

Course 0000004402 in WS 2018/9

General Data

Course Type seminar
Semester Weekly Hours 4 SWS
Organisational Unit Associate Professorship of Corporate Sustainability - Brewery and Food Industry Management (Prof. Belz)
Lecturers Frank-Martin Belz
Dates Wed, 09:15–12:30, 0544
and 2 singular or moved dates

Assignment to Modules

Further Information

Courses are together with exams the building blocks for modules. Please keep in mind that information on the contents, learning outcomes and, especially examination conditions are given on the module level only – see section "Assignment to Modules" above.

additional remarks Whether it is tackling climate change, resource degradation or social inequalities - responding to sustainability issues constitutes the biggest challenge for businesses in the 21st century. Embracing a great range of industries including food, energy or textiles, the field of life sciences is a key area for sustainability. Since the production of these goods accounts for an extensive use of resources, there is great potential for effecting real improvements on a way towards more sustainable production and lifestyles. In this master course we want to invite and inspire students to make a difference. We introduce them to the theory and practice of sustainable entrepreneurship, pursuing the triple bottom line of economic, ecological and social goals. We present the sustainable business model canvas as a tool for the students to explore their own ideas and to develop a sustainable business in the area of life sciences. Adopting a step-by-step approach, the following topic will be covered (all topics will be explained in general and then discussed in the context of life sciences): 1) The nexus of entrepreneurship and sustainable development 2) An overview of the theory and practice of sustainable entrepreneurship 3) Social and ecological problems as opportunities for sustainable entrepreneurship 4) Developing a sustainable customer value proposition 5) Describing key activities, resources and partners 6) identifying revenues and costs 7) Consolidating all parts in a lean and feasible business model 8) Pitching and presenting a business model 9) written paper
Links E-Learning course (e. g. Moodle)
TUMonline entry
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